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Telus Spark eliminates exhibit lineups

Mar 7 2022
Telus Spark WaitWell check in

Overview

TELUS Spark is Calgary’s science centre. It is a valuable city asset as they provide hands-on, interactive learning experiences for kids and adults of all ages. It attracts thousands of visitors every year and sparks curiosity in the worlds of science, technology, and creativity. TELUS Spark offers opportunities for individuals and students to learn about their world, think outside the box, collaborate, and explore their questions imaginatively.

Every year TELUS Spark features new and exciting exhibitions for their visitors to investigate. Their “Minecraft” exhibition is one of their most recent showcases. It is an interactive space where visitors have the option to play Minecraft online. Minecraft allows users to create buildings and explore landscapes. It is an excellent opportunity for students to learn how to collaborate, think critically, and problem solve. TELUS Spark saw the benefit of this experience and chose to provide it to all their guests.

Business Challenge

As hundreds of guests visit the science centre every day, TELUS Spark understood that having their guests stand in line to wait for their turn was not the most ideal way for them to spend their time. With limited time to spend at the facility, families with young children may be deterred from visiting the Minecraft Exhibit if they have to waste valuable time standing in line when they could otherwise be visiting other installations and attractions on site.

check in for Minecraft Exhibit at Telus Spark

The WaitWell Solution

TELUS Spark partnered with WaitWell to create an easier and more time-efficient way for their guests to experience the Minecraft exhibition.  For Brandon Lam, the TELUS Spark Exhibits Manager, WaitWell has completely changed the experience for their guests. “WaitWell has provided a very efficient and effective queue system for our business. People are able to freely explore the building while having the reassurance that there will be a spot for them.” Guests can fully experience everything the science centre has to offer with confidence knowing they do not have to compromise their time.

WaitWell has provided a very efficient and effective queue system for our business. People are able to freely explore the building while having the reassurance that there will be a spot for them.

Brandon Lam, Exhibits Manager at Telus Spark

While guests love being able to join a virtual queue using their mobile devices, WaitWell also supports staff engagement. Staff who otherwise had to spend time managing a lineup are now freed up from line management duties and able to focus on interacting with guests and helping them to get the most our of the Minecraft exhibit.   “WaitWell has been running very smoothly, it creates a really easy experience for our guests, especially parents who have small kids waiting to play because they can walk around and wait for us to text them when it’s their turn” shared Camelia Ursu, Telus Spark employee.

WaitWell has been a smooth transition for both guests and employees and has helped parents who are waiting for their child’s turn to play. WaitWell has introduced new, innovative technology to the science centre, and TELUS Spark plans on continuing to utilize WaitWell’s systems for future exhibitions.

Use WaitWell for virtual queue at Telus Spark
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